Fiat

ADVANCED NOTIFICATION OF PROPOSED ROAD WIDENING FOR AB1 AND HOW IT MIGHT AFFECT YOUR BUSINESS
Dear Mr Sample
I am writing to inform you of plans submitted to improve the routes your company currently uses to transport goods.
The plans suggest that from now on you’ll be able to get even closer to your delivery destinations. This is largely due to the Fiorino’s compact size, which can make even the narrowest of alleys feel like a wide avenue. Tight spaces suddenly become huge unloading bays. And turning around is a manoeuvre that doesn’t require massive amounts of effort.
However, it should be noted that while the Fiorino is small on the outside it has an impressive loading volume of up to 2.8m inside. Plus side and rear doors designed to make loading and unloading easy. Consideration should also be given to the fact that the Fiorino is economical, with the 1.3 MultiJet engine capable of travelling up to 621 miles on one tank of diesel. It will also be exempt from the London congestion charge, potentially saving your business up to £2,080 per year

Interested parties are invited to look at the enclosed documentation for more details concerning this proposal, or call 00800 3248 000 to book a test drive. Further information can also be obtained at www.fiatprofessional.co.uk/fiorino or by visiting your local Fiat dealer.

Any objections to this proposal are likely to be ignored.

Yours sincerely Paul Godden

WITH THE COMPACT NEW FIAT FIORINO THERE’S EASIER PARKING, BETTER ACCESS AND MORE MANOEUVRABILITY

THE BEST GET WHERE OTHERS CAN’T
Working in town might offer you big business opportunities, but it can also put you in a tight spot. Narrow streets, small spaces and tricky corners are all problems you face daily. But with the arrival of the new Fiorino everything just became a lot easier – not to mention wider, bigger and simpler to navigate.

Being only 3.86 m long and 1.7m wide, there aren’t many places the Fiorino can’t get to. (And with a turning circle of 9.95m, it can also get back out again.) But just because the Fiorino is compact on the outside doesn’t mean it’s small inside. With a roof height of 1.72m and up to 2.8m of load space it makes light work of even the bulkiest objects.

Loading and unloading should prove no trouble too, thanks to the wide opening doors and optional sliding access panels. A loading floor height of just 53cm and regular shape also helps.

But while getting things in and out of the Fiorino won’t be a problem for you, undesirables don’t have it so easy. Thatcham, the leading independent research centre for vehicle security has awarded the Fiorino four stars for break-in resistance and five stars from being stolen altogether.

And they are not the only ones to be impressed with the Fiorino. Van Fleet World has just announced it ‘Best New Van’ in their 2008 honours

BEING SMALL CAN LEAD TO BIG SAVINGS
Growing your business is one thing, but not if it’s at the expense of growing bills. With the Fiorino, you needn’t worry.
The Fiorino 1.3 MultiJet can travel up to 621 miles on a full tank of diesel. Maintenance costs are also low with service intervals every two years or 18,000 miles.
CO2 emissions of just 119/km mean you can also save money on the congestion charge if your company regularly works in central London. That’s because from October the 1.3 MultiJet will be exempt from the charge, potentially saving you up to £2,080 every year.

Prices for the Fiorino Cargo start at £7,999 +VAT. If you need to carry passengers as well as loads, there’s also the Fiorino Combi from £8,599 + VAT. Competitive leasing plans are available on both models.

To book a test drive or to get more information, call 00800 3428 0000 or visit your nearest r visit your nearest Fiat Professional dealer. You can also get more information at www.fiatprofessional.co.uk/fiorino

“RUN OFF YOUR FEET” BROCHURE COPY
(No copy – pictures of awards only)

“GOT TIME TO READ IT” BROCHURE COPY
Whether you’re darting through the city streets or ploughing along a muddy lane, according to the experts no other van delivers like the Fiat Scudo.

Judges from 20 European countries gave it an unprecedented 108 out of 140 possible points – winning the Fiat Scudo the ‘International Van of the year Award’. And this isn’t the only award-jury the Scudo has won over.

What Van? were so impressed by the Scudo’s choice of Euro4 compliant engines, safely, comfort and style they gave it their ‘Best Small Panel Van’ award.

The Scudo certainly looks the business. However its looks are not just for show. The Scudo’s unique shape creates a low drag factor, helping deliver economic fuel consumption

You’ll also notice the front bumper is made from tough polypropylene. This offers superb impact protection but is inexpensive should it ever need to be replaced.

FOR DRIVING PLEASURE, THE SCUDO SCORES BIG EVERY TIME
Moving to the rear, the Scudo is perfectly square-shaped to maximise storage volume and ease of loading. But it’s not just on the outside the Scudo racks up the points – it’s equally impressive inside too.

The first thing that catches the eye is the elegantly styled interior. You’ll find many features normally associated with a car – such as clear instrumentation and ergonomically designed seats.

Thanks to the large sloping windscreen, the space is light and airy, offering clear visibility. In addition the large door mirrors offer excellent views of what’s happening behind.

This attention to detail makes the Scudo so special in the commercial vehicle world: it’s a van that offers car-like driving performance.

WITH SO MANY CLEVER IDEAS, THE SCUDO IS SURE TO WIN YOU OVER
Running along the ceiling (right into the cab) you’ll find our clever ‘Pipe Tunnel’. This provides an extra 65cms (over 2 feet) for carrying long objects such as pipes and lengths of wood.

Note also the innovative features such as a driver’s control switch that restricts the opening of the loading doors. Plus every Scudo also has an engine immobiliser as standard.

Of course, you can always add a few extras of your own. Optional features include deadlocks, volumetric alarm control and remote central door locking

ANOTHER KEY POINT WORTH CONSIDERING: SAFETY
This is another area where the Scudo scores magnificently. The combination of super rigid body and special built-in crumple zones helps the Scudo absorb the force of any impact. Plus it comes fitted with ABS, EBD and HBA Brake assist as standard.

The Scudo also boasts ESP (Electronic Stability Program), ASR (Anti-Slip System) traction control and MSR. If a dual passenger seat is fitted, the Scudo has a 100 litre front passenger airbag as standard. But of course, the Scudo’s safety features are anything but industry standard.

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THE AWARD-WINNING FIAT 500.
WE THOUGHT IT NEEDED SOMEWHERE SPECIAL TO DO IT JUSTICE.

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SEE THE FIAT 500 AT THE NEW FIAT FLAGSHIP STORE, LONDON
When it comes to eye-catching design, the new Fiat 500 has it all. A perfectly proportioned body, stylish interiors, beautiful detailing, excellent safety features and superb environmental credentials. No wonder it’s recently been voted European Car of the year 2008 by industry experts

Such an iconic car deserves to be showcased in an equally inspirational location. So we’re delighted to announce that our new flagship store is now open.

Spread over two floors, it’s destined to become one of London’s leading style centres. A masterclass in contemporary design, it reflects the same care and attention that created the new Fiat 500. With mirrored surfaces, beautifully sculpted spaces and a stunning use of light, it delivers a real ‘wow’ factor.

Of course, the Fiat 500 isn’t the only car you’ll find at the flagship store. There’s the environmentally friendly Panda, the stylish Grande Punto and the spacious Bravo to name but a few. So whatever your needs, and those of your family, there’s a Fiat that’s just right for you.

But it’s not just the chance to admire our superb range of cars that makes a visit so essential. The Fiat Flagship Store is also the only place in the UK where you can buy Fiat 500 inspired designer products such as handcrafted Italian cufflinks, elegant leather handbags, retro sweatshirts and much more.